Skip to content
Live
EV Adoption Index · 42.7 · Q4 2024 Global BEV share of new sales: 18.4% Software-defined vehicle penetration (new launches): 61% AutoRevolution weekly briefing · Issue #287 out now L2+ ADAS attach rate (US, Q4): 34.1%
Q4 2024 · Issue 287 Subscribe to the Weekly Briefing
Issue No. 287 · Monday, January 13 · The Weekly Briefing for Automotive Executives
EV Adoption Index 37.4 ▲ 0.6 SDV Penetration (Q4) 28.1% ▲ 1.4pp
AutoRevolution
Independent Research & News on the $4 Trillion Auto Industry · Vol. VII · No. 287
The Briefing · This Week

What 38 Mobility CEOs Read Every Monday Morning.

Issue 287 lands in 218,000+ inboxes at 06:00 ET — a 7-minute intelligence brief on the week that just broke in autonomous, electric, and connected vehicles. No padding. No press releases. Just the signals that move the industry.

Inside the Briefing

Inside Issue #286: What Subscribers Read Last Monday.

Every issue is structured the same way — a lead essay, three data sections, a teardown, and a closing "what we're watching." Below is the actual structure of last week's issue, with the opening graf of the lead essay reproduced verbatim.

Issue #286 — January 6, 2026
  1. 01
    Lead Essay · 4 min

    The Week the SDV Thesis Quietly Died — and the Three Vendors That Survived It

  2. 02
    Data Section · 2 charts

    Battery Cell Pricing by Chemistry, Q4 2025: LFP vs. NMC vs. Sodium-Ion

  3. 03
    OEM Teardown

    What Hyundai's E-GMP.S Actually Changes (And What the Press Release Carefully Avoids)

  4. 04
    Watchlist · Closing

    Five Signals We're Tracking Into Q1 — From Bosch to BYD to BlackBerry QNX

Opening graf · Lead essay
"For four years the software-defined vehicle has been sold as an inevitability — a thesis so clean it barely needed a chart. Then, in the last seven days, three independent events collapsed it: a Tier-1 quietly shelved its mid-decade unified-ECU roadmap, an OEM CFO publicly walked back the 'recurring software revenue' line on an earnings call, and a hyperscaler renegotiated its automotive cloud contract downward. None of these made the front page. All three made this briefing. Here is what they mean together."

— AutoRevolution Weekly Briefing, Issue #286, Lead Essay

The Numbers

The Numbers Behind the Briefing.

Six years in, the briefing is read in 124 countries and trusted by 38 of the Fortune 500 mobility companies. Here is the rest of the scorecard.

218,000+
Newsletter subscribers
Automotive decision-makers across 124 countries. Verified list.
38
Of the Fortune 500 mobility companies read it
Including the executive teams of 9 of the 10 largest global OEMs.
1.4M
Unique monthly readers
Independently verified by SimilarWeb, Q4 2024.
6hrs
Average analyst response time
On reader questions. Industry benchmark for trade inquiries: 11 days.
2024 Tabby Award · Best B2B Trade Publication · Finalist · 2023 Online Journalism Awards, Business Reporting (Small Newsroom) · Cited 4,200+ times in academic & trade publications since 2020
Practical

How the Briefing Works.

A short, blunt list of the questions a busy executive asks before subscribing — answered once, in plain language.

  • When does it land, and how long is it?

    Every Monday at 06:00 ET. Average read time is 7 minutes 42 seconds (the trade-publication benchmark is 2:18). One essay, three data sections, one OEM teardown, one watchlist. That's it.

  • Is it really free? What's the catch?

    Free, yes. The catch is that we carry zero sponsored content and have not since 2022 — we are 100% reader-supported. If you want a paid tier, the deep research reports live at /research/.

  • Can my whole team or company get access?

    Yes. Enterprise seats cover the briefing, the full 287-issue archive, our proprietary EV Adoption Index, and the 312-page annual State of the Software-Defined Vehicle report. Email [email protected] for a team license.

  • What languages is it available in?

    English (original), German, Mandarin, and Japanese — translated by our in-region analysts in Berlin, Shanghai, and Tokyo, not by machine. The localization lag is typically 24–48 hours.

Still have a question? [email protected] · Average reply time, 6 hours.